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SEO optimization platform Botify lands $55M

Botify, provider of search engine optimization tools and apps, today announced that it raised $55 million, bringing its total raised to date to $82 million.
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Synaptics To Acquire DSP Group At 18% Premium

Synaptics Inc (NASDAQ:SYNA) agreed to acquire voice and wireless chipset solutions provider DSP Group Inc (NASDAQ:DSPG) in an all-cash transaction of $22 per share.
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MarTech Interview with Rodolphe Barrere, Co-founder and CEO at Potloc

Rodolphe Barrere, CEO & Founder at Potloc discusses the various factors affecting consumer research models today and how social sampling is impacting this evolution
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MarTech Interview with Potloc CEO

MarTech Interview with Rodolphe Barrere, Co-founder and CEO at Potloc   Rodolphe Barrere, CEO & Founder at Potloc discusses the various factors affecting consumer research models today and how social sampling is impacting this evolution Continue Reading
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How to buy a secondhand smartphone – and what to look out for

Smartphones are a key part of modern life but with prices routinely in excess of £1,000 for the latest high-end handsets, should you be considering cheaper secondhand or refurbished models instead?
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Social Sampling Improves Data Quality in Consumer Research

Most everyone agrees that timely and targeted consumer research is key to extracting valuable insights that can be critical across all aspects of a business, whether its product development and positioning, marketing and strategy, customer experience and satisfaction, or major company decisions about market expansion, M&A, or corporate transformation.
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Is Synaptics Really An ‘EoT’ Company?

Synaptics’ Q4-2021 earnings report was special enough to warrant a more in-depth analysis in my opinion. The company is really the bellwether high-end for IoT
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